A Comprehensive Guide to Digital Signage | Infographic

What is Digital Signage?

Why Choose Digital Signage?

  • The ability to sell more products or services by attracting and engaging customers
  • The ability to increase employee productivity and satisfaction through better communication and engagement
  • The ability to provide information in real time
  • Flexibility and versatility
  • Opportunities for customized content
  • Increased efficiency and cost reduction
  • Resource savings
  • Enhanced employee engagement
  • Creation of brand loyalty
  • Marketing and sales effort support
  • Increased employee morale
  • Reduction in perceived wait time for customers
  • Environmentally-friendly way to share information

Types of Digital Signage

How to Use Digital Signage

1. Identify Organizational Challenges

  • Increase sales?
  • Improve engagement?
  • Enhance productivity?
  • Reduce wait times?
  • Increase event attendance?
  • Drive more traffic?
  • Advertise more products?
  • Better guide people within your building?

2. Identify a Digital Signage Champion

  • Make sure the digital signage content is relevant and fresh
  • Measure the impact of digital signage
  • Manage the users of digital signage
  • Stay up to date with emerging trends
  • Make sure the digital signage system is current
  • Answer questions from others in the organization about digital signage
  • Report on all things digital signage-related to management

3. Identify Project and Team Stakeholders

4. Conduct a Site or Location Survey

5. Set Goals for the Implementation

6. Define Content Requirements

7. Define Network Requirements

8. Define Budgets

9. Choose your Software

10. Decide on a Media Player

11. Choose your Screens

12.Implementation and Rollout

  1. Procuring components
  2. Training the team
  3. Creating a content guide and schedule
  4. Rolling out a pilot program
  5. Reviewing and refining the project plan
  6. Rolling out the remainder of the project

13. Measure ROI and Adapt

Frequent Challenges in Digital Signage

Digital Signage Guide Takeaways

Digital Signage Guide Infographic

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A leading provider of digital signage solutions with free content-rich software. Display dynamic content on your screens easily! www.mvixdigitalsignage.com

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Mvix Digital Signage

Mvix Digital Signage

A leading provider of digital signage solutions with free content-rich software. Display dynamic content on your screens easily! www.mvixdigitalsignage.com

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